Fact: As customers, we want the brands we buy from to offer support on the platforms we’re on daily. Implementing customer service solutions into your social strategy will greatly benefit your business, as you’ll be meeting customers where they are. But to provide great social media customer service, there are a few things you need to have in place! Today we’re covering 3 ways you can offer customer service support, as well as some of our best practices you can use moving forward.
Read MoreAs a brand, you’re not just scrolling through Instagram to see what your friend on the East Coast is up to, you’re strategizing and posting based on your goals. You’re creating quality content, writing engaging captions, and engaging with your ideal customers on a daily basis, but you’re also trying to have a life outside of social media. We can help in that area.
Today we’re sharing 3 time-saving hacks for managing your brand on social media!
Read MoreLet’s get one thing very clear… social proof is EVERYTHING, and if you’re not highlighting your customer testimonials, you’re missing out on new business. It’s 2020 and everyone reads reviews, from Amazon gadgets to working with social media managers (like us!), we as consumers do our research. Today we’re sharing 4 quick and easy ways to share your customer testimonials, maximizing their potential reach.
Read MoreNOW is the time to get your marketing strategy on lock. Since this year may look a little bit different (more people shopping online instead of in-store), you need to prepare your social media strategy for an increase in competition. Trust us when we say your competitors are already thinking about how they’re going to one-up you this year, but that’s not going to happen because you’ve got Insight Social on your side!
Read MoreHave you noticed an increase in Instagram Reels showing up on your feed lately? More and more people are starting to adopt this new feature into their strategies and it’s paying off big time. If you’ve been sitting back, watching for what happens next with Reels, it’s time to start creating your own and take advantage of the increase in exposure that this feature offers. Today we’re sharing 5 quick Reel ideas that you can film at home or at an office with only your iPhone!
Read MoreWhether your business is brand new, or you’ve been around for some time, sourcing content on Instagram is a great way to level up your brand’s online presence. When you source user-generated content, you’re accomplishing two main things: you’re adding content to your library that YOU didn’t have to create (hello time saver) and you’re getting your target audience involved, which makes them want to engage with you account even more! If that sounds like a win-win, you’d be 100% correct.
Read MoreWith the holiday season right around the corner, now is the time to hone in on your product photography skills, especially if you’re taking the DIY route to content creation for Instagram. Today we’re sharing 3 Tips for Better Product Photos for Instagram from our Insight Social Owner + Creative Director, Ethan Gaskill.
Read MoreWhile writing the perfect Instagram caption isn’t exactly rocket science, it can sometimes feel that way when no one is engaging with your posts or buying your products. Instagram is a very visual platform, but the text you place below your piece of content matters just as much as the photo or video you posted with it.
Read MoreHere at Insight Social, we manage multiple client accounts daily, which means we need an arsenal of social media tools and resources to ensure we deliver the best quality content possible. Today we’re sharing our 5 favorite tools for managing your brand on social media.
Read MoreAside from the fact that a cohesive feed is visually pleasing, having a consistent aesthetic becomes instantly recognizable by your audience. By using the same filter/preset, you create a “theme” or “look” across all your photos, even if the colors in the photos vary a little. People will start to associate your name with this aesthetic.
Read MoreIt’s taken over our feeds, stories, and with the introduction of IGTV in the feed - video has become a key element to success on social media. Over 1 billion people use Instagram every single day, with 500 million of those users watching IG Stories daily.
Read MoreTrust us when we say, you aren’t the only one. One feature that everyone knows about (but often times doesn’t use to the fullest extent) is hashtags and the importance of having a hashtag strategy.
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